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Business, SWOT, Financial and Marketing Counseling

Our Center offers an array of FREE counseling to help minority women-owned businesses grow:

  • Business Counseling

  • SWOT Analysis Counseling

  • Financial Counseling

  • Marketing Counseling

Generally, we offer two free sessions per type of counseling per client.

Note: This is subject to the Center’s sole discretion and may change without notice due to factors including, but not limited to, client demand, session and counselor availabilities, and other program considerations.


Counselors can provide guidance on topics such as:

  • Business plans

  • Operational strategies

  • Human resources

  • Managing your growing businesses

  • Bonding and insurance

  • Increasing market access, such as identifying and targeting new contract/procurement opportunities, RFPs, business certifications to compete for government/private contracts

To request a Business Counseling session, indicate the request in your Client Intake Form. Our Center will contact you to schedule a session.


In response to client needs, our Center is excited to offer counseling focused on SWOT analysis. As you may be familiar, a “SWOT” analysis focuses on your business’ Strengths – Weaknesses – Opportunities – Threats.

To request a SWOT Analysis Counseling session, please follow the 3 steps below:

Step 1:    Indicate the request in your Client Intake Form.

Step 2:    Complete the SWOT Worksheet available HERE.

Please note that to make the best use of the counseling sessions and better serve clients, ALL fields in the Worksheet (except for Counselor Name, Date and Time fields as indicated) must be completed before our Center will schedule your session. Try your best. There are no “correct” answers. Rather, we request that you take time to think critically when completing the Worksheet to best prepare yourself and the Counselor for the counseling session.


For a sample of a completed Worksheet, click HERE. If you need more guidance, please contact or call (808) 695-2627.

Step 3:    Email your COMPLETED SWOT Worksheet to

Our Center will contact you to schedule a session.

In the counseling session, the Counselor, as appropriate, will:

  • Discuss your completed Worksheet with you;

  • Help identify/discuss other potential SWOTs that you may not have already written in the Worksheet for an objective perspective for your consideration; and

  • Brainstorm/recommend ideas and next steps.



Looking to market your business for growth? Consider counseling focused on:

  • Branding

  • Advertising

  • Public relations

  • Digital & social media strategy

To request a Marketing Counseling session, indicate the request in your Client Intake Form. Our Center will contact you to schedule a session.

Increase your financial savviness in topics such as:

  • Financial transactions recording – For example, establishing/refining systems for accounts and subsidiary accounts; verifying, allocating and posting transactions; reconciliations; accounting compliance; general ledger maintenance

  • Financial reports preparation – For example, balance sheets; profit & loss statements; collection, analysis and summary of account information & trends

  • Cash flow management and analysis

  • Increasing access to capital – For example, financial assessment for loans; loan application guidance

  • Business taxes and other governmental financial filings

To request a Financial Counseling session, indicate the request in your Client Intake Form. Our Center will contact you to schedule a session.

Business Center Counselors

Cammie Chun

Cammie Chun

Financial & SWOT Counselor

Cammie Chun of the Cameron Group LLC has 20 years of finance and accounting experience primarily in the State of Hawai‘i. She provides accounting, business improvement and documentation management services helping organizations and families.


With a solid reputation for GAAP technical expertise, her work includes reporting and financial analysis for privately held companies, trusts and estates, and comprehensive experience and leadership in nonprofit accounting and financial management.


Ms. Chun is a Certified Public Accountant licensed in the State of Hawai‘i, a member of the American Institute for Certified Public Accountants, holds a Bachelor of Arts degree in Economics-Accounting from Claremont McKenna College and graduated from ‘Iolani School.


She has also provided financial workshops to nonprofit organizations and served on the Board of Directors of Ocean View Cemetery, Limited, as Treasurer on the Board of Hawaii’s Peoples Fund and as Treasurer on the Board of Holy Nativity School.

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